Who the hell is the Gossip Girl?
Google Suggest, a former Google Labs feature, that offers searchers possible search queries based on the number of searches and findings, has been rolled out. Ever since the SEO community is buzzing around the topic coming up with plentiful of possible effects that it will have on SEO or more broader search usage and business.
I haven’t made up my mind yet on that and time will show the effects, but I enjoyed the ideas my blogging colleagues had on Google Suggest’s impact, particularly these 7 predictions:
- How Google Suggest Changes SEO | SoloSEO Blog
- Google Suggest Will Greatly Change Keyword Referrers | Jaan Kanellis | SEO & Search Marketing Blog
- End Of Optimising For Spelling Errors – High Rankings Search Engine Optimization Forum
- Google Suggest – Long Tail Killer Or New Opportunity? – 5 Star Affiliate Marketing Blogs
- Free SEO Tips for Google Search Suggest : SEO Book.com
- 9 Ideas How Google Suggest Could Change Search Marketing – Scott Clark
To sum it up, Google suggest will:
- Change searchers behaviour towards pre-chosen keyword combinations and intercept the searcher befor he even clicks on a search result
- It will make people search more words at a time
- It will make reputation management much more difficult e.g. suggesting “obama muslim”
- The long tails will be canalized, a few terms will become more common whereas a large number will become less visible
- People will use less misspellings
- There is much opportunity and there are new market niches here
Thanks guys for your ideas. I assume that Google Suggest will indeed have a very big impact on daily business, not only in SEO. This might be even a bigger change than Universal Search until now, which is not widely adopted yet by searchers.
Related posts:
- 12 Effects Google Personal Search Will Have on SEO, Blogging, Social Media and the Web as Whole
- hkcMjRm: How to Use Google as URL Shortener
- Search Marketing Standard: The Future of Print & SEO – Interview with Associate Editor Frances Mary Krug
- Software for SEO: Tools, Why & How to Track Rankings in a Personalized Search World
- SEO Company, SEO and Search Engine Optimization Google Results Are a Disgrace
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This thing has 5 Comments
Looks like an excellent feature to Google. I did noticed that it’s only active on Google home page, once you are within a search it won’t give you the Suggest keywords.
lol gossip girl this is funny but yet mystery what to do with gossip girl within all those google pages though you compiled a nice bunch of useful links thumbs up for this one i am stumbling for this one :)
Isn’t it annoying how that thing pops-up all the time? I wonder if there is a pop-up blocker out there for Google Suggest. lol
^frank thats not a popup thats more like a drop down list and its not annoying it goes the way you type.
I’m sure that I’m not typical, but I only rarely use the suggestions. I am a very fast typist and it’s easier for me to just type what I’m searching for than it is for me to stop typing and select from the list.
Rarely, when I’m not sure about the spelling then I will use one of the suggestions.
I think that whatever optimizing that people do based on this, they should still keep in mind that there are plenty of people who will be typing in the search terms.