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Steampunk is a popular trend among what we call retro future, or future of the past. Steampunk makes modern appliances look like they have been built in the 19. century or the Victorian age. It looks great and thus people really love it. In SEO nowadays we have a large trend to ignore current developments in the social sphere and attempt to apply antique methods to a modern media environment. I call it steampunk SEO. This steampunk sucks unlike the original the metaphor is derived from.

Times have changed but people are slow to follow. Especially many people are selfish and can’t cope with social media being

  • not about egoism but altruism,
  • not about competition but cooperation,
  • not about stopping PageRank bleed but about linking out generously to like minded people

You either adapt or you get left behind. I often restate that in a different form because it’s the truth many hesitate to accept. Face it: SEO 2.0 has arrived.

  • This blog has more visitors from a small community called Sphinn, than Google!
  • I do no link building whatsoever, but the SEO 2.0 blog has an authority of 200 after 4 months
  • I do not even have to submit my posts to social media, as my peers, fellow bloggers, SEOs and social media power users do it for me without even being asked to do so

This culminated in social media Merlin Brian Wallace of Nowsourcing asking me to join his team, or rather collective as there is no boss, at Collective Thoughts, a brand new group blog of some famous online publishing giants.

This is the proof that a SEO 2.0 strategy like the one I have introduced can make you an Internet celebrity in just 4 months if you are not a newbie to the Net.

You just have to adapt to the current way it works. As I want to convince you to take part in this epochal paradigm shift I wrote my first article on Collective Thoughts illustrating the difference between SEO and SEO 2.0 with the aforementioned steampunk metaphor.

One love to all the DIY steampunk artists!

In the context of SEO steampunk is about being anachronistic and unable and unwilling to adapt though. I think this metaphor fits.

Who else contributes to the blog? Some of the most renown and successful bloggers right now:

Stay tuned. Next time I will introduce my CLIQ. They are at least as interesting or even more. I’ll explain why.

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November, 2007 | You can follow comments through the RSS 2.0 feed. You can leave a comment, or trackback.

This thing has 5 Comments

  1. Posted November 16, 2007 at 3:53 pm | Permalink

    yes, but shpinn is so restricted. You need to be into internet marketing. Do you think they will develop the same concept for different segments of the blogosphere?

    Olivier.

  2. Posted November 16, 2007 at 4:12 pm | Permalink

    lol, I’m a social media Merlin :)

    Tad, those introductions nearly made me fall out of my chair. I think you’ve been voted PR consultant of the group :)

  3. Posted November 16, 2007 at 5:04 pm | Permalink

    Olivier: Try some of these:
    http://seo2.0.onreact.com/top-7-niche-social-news-communities
    Do not forget BloggingZoom of course!

    Brian: I prefer the “keep it short” way of describing ;-)

  4. Posted November 16, 2007 at 8:50 pm | Permalink

    That is a very mature take on what you are doing. My guess is that most people who don’t see it your way aren’t making a decision based on what does or doesn’t work, but are simply not as grown up as you.

  5. Posted December 16, 2007 at 3:45 am | Permalink

    My Nagy Magical Adjusto Tag Dynamotronical Tagcyclical Computational Linkographic Engine will show you how it’s done!!!! Buahhhhahaha

One Trackback

  1. Posted November 17, 2007 at 2:49 am | Permalink

    […] forget to read SEO 2.0 Tad has more great content on today’s SEO […]

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