How Link Building Really Works These Days

* I do not write a lot about link building. When I do I try to expand the concept usually or at least question it. The problem with link building is that it doesn’t go away. No matter how often…

How I Recovered from Panda by Banning Google

A panda might by a a cute animal but for most people who have a website and get traffic from search or rather mostly from Google it’s worse than a zombie. Websites hit by one of the numerous so called…

25 Shocking Remarks about SEO, Social Media, Facebook & Google to Tell Your Family During the Holiday Season

* Watch out: this post has been censored on SEOptimise a year ago because it can allegedly hurt religious feelings! Thus I apologize in advance to gay Muslim anarchists and other religious minorities for not getting mentioned!   It’s the…

Does Smashing Magazine Fail to Represent SEO Properly or Do We?

p5rn7vb Does Smashing Magazine fail to represent SEO? Patrick Altoft and AJ Kohn are mad at Smashing Magazine for not getting SEO: Are they right? Do the people over at Smashing Magazine have no clue about modern SEO? I simply…

Google Authorship Markup Disadvantages Everybody Ignores

One of my favourite SEO pundits is AJ Kohn. AJ is an eager early adopter of Google+ and Google authorship markup. That’s the thing that lets you display your image in search results. AJ and other people have written numerous…

Are You Really a Content Marketer or Just an SEO?

In recent months, especially after the so called Google Penguin update many people in the SEO industry not only increasingly embraced content marketing but they tried to join the bandwagon and rebrand themselves as content marketers. Many articles saying “we’re…

Connecting People for Fun and Profit with Minimal Effort

* In my last post I focused on influencers, who they are and how they get there. At the end I concluded that most of us are not natural born influencers. Not everybody can become a president. That’s perfectly OK,…

Do You Have What it Takes to Become an Influencer?

* Influencers are the new elite of the Internet age. We all want to connect with them, we all want to become influencers. Today I do not want to focus why it is not a good idea to strive to…

Pinterest Optimization for SEO Machos

* “Pinterest Optimization for SEO Machos” is a guest post by Adrienne of Pongra. I have added some ugly remarks about male SEO practicioners in the post and made the headline a bit more controversial plus improved the readability a…

Ouch: Relationship Building is Not about SEO at All!

* It’s official now: relationship building replaces link building in SEO. I’ve been preaching relationships for years as part of SEO 2.0 but now the approach arrived in the SEO mainstream. I’m glad it has. There is just one problem…

Content Curation Above Average is More Than Mindlessly Sharing Links

* Along with the content marketing hype there comes another content craze, depending on the context a smaller or bigger one, which is called content curation. Curation is seemingly everywhere, it’s great and everybody either does it or has to…

Here Comes the Future: Teaching Social Media

* “Here Comes the Future: Teaching Social Media” is a guest post by Dustin Verburg. I added the image and text decoration like bold, italics, paragraphs, citations and lists. I recently read an article about a lawmaker in Trenton, NJ…

Idiotically Simple Ways to Make Your Crap Content Stand Out

* Whether you like it or not content is the current big thing at least when it comes to buzz. SEO is dead they shout, social media has no ROI they whine but great content is the emperor in the…

A Simple Content Strategy for a Business Blog

* After a decade of blogging the question how often you have to post still remains unanswered or rather you get as many answers as many bloggers you ask. Personally I’ve found out over the years that you need at…

Content is Tyrant: Is it Publish or Perish for Everybody Now?

* Summary: In the era of “content marketing” it’s not just scientists and SEO specialists who have to create content to survive. Every business seemingly has to as Google etc. needs content to monetize. Do you have to submit to…

How to Use the Google Disavow Tool for NOT Against Negative SEO

* Google first created the problem of so called negative SEO by taking “manual action” on links webmasters have no control over. Instead of just discounting “unnatural links” pointing to a site Google will make you responsible for them even…

Social Media Conversation, Engagement & Sales Suck Say Nitpickers

* There is a new trend in social media expert circles: nitpickers declare all the social media basics we take for granted to be nonsense or choose to ignore them. I haven’t finished college but while attending it I was…

Google+ is a One Way Street, is Self-Promotion the Only Way Out?

* In the last few days I wasn’t able to contribute much on social media. I was sick the week before so I had lots of work to do. Nonetheless I incited a small debate on Google+. As I had…

Readability Advice: Lorem Ipsum Yourself! I’m Not a Dummy

* One of the most important things on the Web is readability. Despite that to this day many webmasters, bloggers and even web designers neglect it. Recently an SEO blogger I asked to improve his post readability so that my…

Testing New “Best” Responsive Theme

Some of you may have noticed I am testing and customizing a new theme for SEO 2.0 – it’s responsive aka mobile and tablet friendly. Additionally it’s great for readability. The name of the free theme is Best and indeed…