Need some killer headlines for tremendous online success via social media and beyond? Try some of these formulas that have worked numerous times: Top 10… [something everybody needs or craves] [some superlatives] ;-) How to… [something everybody needs or craves]…

What Easter Can Teach Us About Web 2.0, Social Media and Blogging

While I enjoyed my short vacation on Easter I couldn’t resist to think about SEO 2.0 with all its major parts Web 2.0, social media and blogging. I want to share with you a saying that kept popping up on…

10 Ways to Fight Back Content Thieves

Content thieves “make money online” off your content. This car could be yours instead. Recently two of my blogging friends were struck by bold content thieves. I do not speak of automatic content scrapers who also are a pain in…

Dofollow Blog Commenting Netiquette vs a Barbecue Party

First off: The introduction of real links in comments via the dofollow plugin has been a huge success, especially as I am ranking high for both “dofollow” and “dofollow plugin” in Google by now because my article about the end…

SEO 2.0 Basics: WordPress URL Design

WordPress is, you might already suspect it, the most popular blogging platform aka blog CMS out there. Thee are plenty of good reasons to use it although WordPress has some major drawbacks (it’s bloated, can be easily hacked, has a…

Dear Subscribers and Returning Visitors, I am again struck by inspiration overflow. This is really a problem combined with very limited time resources. There are some article ideas in my head or drafts on my PC to choose from. So…

For years ROI or Return on Investment was a term used by business people in suits and marketers who worked for them. Meanwhile search marketers often obsessed with rankings, traffic and conversions. Recently ROI is going mainstream as not only…

Zen Master Seo-ing Singsun About SEO, Enlightenment and Authority Links

Zen master Seo-ong Sangsun is the closest to my dream appearance Tonight I had a dream. In the dream Zen master Seo-ing Singsun spoke to me. I could even ask him some questions. I was also able to memorize some…

My unique point of view, being a veteran blogger from Germany, I started “late”, in 2003, while reading blogs since 2001, allows me to spot trends more clearly. Why? Germany is generally speaking 1-3 years behind the overall Web or…

Confused by the title? Well, I thought I might venture deeper into the SEO myth realm and I uncovered some other SEO myths lists which I mostly liked. What’s most interesting about these is that most of them do not…

This is an answer to the article “Top Search Engine Optimization Myths” by United Worx a popular article which just show written a few years ago. It wasn’t valid anymore in some cases and thus I decided to update or…

In the early days of blogging a blogroll was something cool, something everybody had to have installed. People blogging a while notice one thing though: Conventional static blogrolls do not work. Nobody clicks the links. Blogrolls are only important for…

The 10 Simplest Ways to Boost Your Social Media Credibility Right From the Start

As a very active social media user, some would probably say power user already, I notice the same mistakes over and over made by new users on social media sites. On the other hand it’s very easy to boost your…

SEO 2.0 for AJAX the Microsoft Way vs Best Practices

SEO 2.0 is not my invention neither did I coin the term. Many used it before and many do without having read this blog. While my SEO 2.0 definition is still a little fuzzy it takes time to grasp the…

Are You Proud of What You Do? I Am. You Should Too.

Image by CarbonNYC The perhaps most important factor at work, independent of industry or kind of employment, is pride. You have to be proud of what you do in order to create value and be happy. Zen Buddhists and other…

Already a while ago I acknowledged that reputation management is part of SEO 2.0. I never mentioned it again though since then. Reputation management is a relatively new term in SEO and it is hot. Really hot. Some social media…

Many of you probably wonder how I can be active on at least 3 social media sites, write for my blog, and still earn money (as I do not make money off my publishing directly). I do not waste time…

Soon I will truly redefine SEO. Not just upgrade to version 2.0, I will redefine SEO as a whole! Thus I want to know how well my propaganda and brain washing techniques have worked until now. So I want you…

SEO 2.0 Best Practices: Images or Finding Stock Photos

For my SEO 2.0 blog I tended to use images only as a nice to have add on due to the fact that my time for blogging was very limited. One week I added images to all posts, the next…

I have been testing some alternative webmaster tools, services and products useful not only for SEO purposes. Although most of them were more than useful I didn’t manage to review them thoroughly enough to really write about them. Nonetheless many…