Top 10 URL Design Failures of Famous Websites

Top 10 URL Design Failures of Famous Websites

Famous painting, image by caribb, but no clue in the URL: http://flickr.com/photos/caribb/2355878576/ Do you know what the New York Times, the World Bank, WordPress.com, PHP.net and others have in common? Their URLs suck! A few days ago my list of…

Top 10 Fatal URL Design Mistakes

Top 10 Fatal URL Design Mistakes

* URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes all over the…

Saturday Night Fever for WordPress Theme Customization: How to Simplify

Saturday Night Fever for WordPress Theme Customization: How to Simplify

Dear reader, I assume that you rarely actually visit my blog. You probably read SEO 2.0 in Google Reader, Netvibes or Bloglines but indeed I look at my blog daily. After almost a year now, yes it’s true SEO 2.0…

10 Coding Guidelines for Perfect Findability and Web Standards

Perfect findability and web standards can be achieved with the same means when it comes to coding. Thus I compiled a very simple list of 10 coding guidelines for perfect findability and web standards everybody can easily memorize and implement:…

How to Get Content and Earn Credibility with Old News

How to Get Content and Earn Credibility with Old News

Brisbane 1959 – image by pizzodisevo. Who wants to read yesterday’s news? This might sound like a rhetoric question but it’s not: Google users or searchers want to read old news. They actually seek out your old, even archaic content…

Findability, New and Better SEO?

Findability, New and Better SEO?

Findability is a term that has become a buzzword for a while due to a book called Building Findable Websites by Aarron Walter (not to mix up with Aaron Wall, author of SEO Book). Now as a true SEO 2.0…

Semantic SEO: Your Website is a Goldmine with On-Site SEO 2.0

Semantic SEO: Your Website is a Goldmine with On-Site SEO 2.0

* You think on-page SEO is dead? It hasn’t even begun! To be clear, your website is a goldmine and you haven’t even started to dig for the gold. In my SEO 2.0 blog I have covered blogging, social media…

The Most Important Difference Between Websites and Blogs

The Most Important Difference Between Websites and Blogs

Website vs Blog: What’s the difference? What is the single most important difference between “conventional” or “static” websites and blogs? Many people will probably reply Blogs are dynamic, websites are not Blogs encourage conversation, websites do not Blogs offer feeds,…

Dofollow Blog Commenting Netiquette vs a Barbecue Party

Dofollow Blog Commenting Netiquette vs a Barbecue Party

* First off: The introduction of real links in comments via the dofollow plugin has been a huge success. I was even ranking high for both “dofollow” and “dofollow plugin” in Google. It happened because my article about the end…

SEO 2.0 Best Practices: WordPress URL Design

SEO 2.0 Best Practices: WordPress URL Design

WordPress is, you might already suspect it, the most popular blogging platform aka blog CMS out there. Thee are plenty of good reasons to use it although WordPress has also some major drawbacks it’s bloated it’s a frequent target of…

With Blogging, Size Matters – If You Want Traffic

If your blog isn’t getting as many visitors as you’d like, you need a quick lesson in how people read on the Web – they don’t, they scan. With millions of posts to choose from, people are looking for the…

Blog Clean Up, PageRank Lottery, New Focus

Hello Readers, There are some changes on SEO 2.0 to announce: Blog clean up PageRank lottery New focus On Saturdays there always was clean up day in my family when I was a kid. So I cleaned up my blog…

5 More Design + Usability + SEO Articles: The Clean Dozen

Some of you might have already noticed: A guest post of mine called 7 Must Read Design + Usability + SEO Articles was published at the Small Business Hub blog. As the target audience over there are not the hard…

Quality Blogs about SEO, Web Design, Blogging You Might Not Know

As an Internet addict I read more blogs on SEO, web design, blogging and a plethora of other topics daily than other people do in a year. I’ll get a good overview quickly which quality blogs really matter or stand…

New Categories: Blogging, Search and Internet

After blogging for several weeks I noticed that I write rather often about certain topics that were not reflected in my categories. Moreover as time went by I and my blog evolved. For instance when starting SEO 2.0 initially I…

Website Review Hochwald IT Blog

Website Review Hochwald IT Blog

This is #2 of my free website review series: The Hochwald IT Blog is a blog with a broad topic, written in German. It uses a fresh and unique WordPress theme. It is updated irregularly it seems. The WordPress setup…

For Design, Usability and SEO Simplicity Is Key

Simplicity is key for design, usability or SEO. Their focus differs substantially yet they have one thing in common. Simplicity and simplifying the user interface aka website improves the overall performance. In SEO 2.0 we do not focus solely on search…

DIY Website Review for Free

Dear Readers and Scanners! I feel kind of dissatisfied. I promised 5 of you to review their websites for free. When I promise something I mean it. It was no “dirty blogging trick” or something as some of you might…

Review: Better Blogging with Michael Martine

As I announced in my post called free website review I will review at least 5 websites from now on, but I guess more. #1 is Michael Martine and his Better Blogging weblog. Michael Martine is a renown blogger and…

Be the New York Times Of Blogging

What kind of newspapers do you read offline? Are you rather the New York Times or the New York Post type? To make the comparison more obvious: Are you rather a The Independent or The Sun type? With the emergence…