How to Determine Content Quality and Write Accordingly

How to Determine Content Quality and Write Accordingly

* There seems to exist a broad consensus that content is king, but only great content or rather quality content. Last year, with the so called Panda or high quality update Google made quality content the ultimate goal. How to…

Pinterest or How to Evaluate Social Media Opportunities

Pinterest or How to Evaluate Social Media Opportunities

Unless you’ve been hiding in a cage for a few months you have heard the news: Pinterest is the best thing since sliced bread. I don’t want to join the myriads of opportunistic writers and hail the new hype. Instead…

40 Cutting Edge Social Media & SEO Services to Invest in Now

40 Cutting Edge Social Media & SEO Services to Invest in Now

* Unless you lived under a rock for the last decade you already invest time and money in web design social media SEO analytics services. The social media and SEO landscape is changing at an alarming pace though. What can…

30 Hands On Google Search Plus SEO Techniques for Getting Personal

30 Hands On Google Search Plus SEO Techniques for Getting Personal

Image above: I’m only ranking at #113 for [seo] in “people and pages” but some of my best friends are around me While everybody was writing posts what the new Google personal search aka “Google Search Plus Your World” means…

The Stone Age of Blogging is Over – What’s Next?

The Stone Age of Blogging is Over – What’s Next?

* Lately many influential bloggers have written about the end of the golden age of tech blogging. They say “tech” but in a way they mean blogging in general it seems. Some people were furious and asked whether “over” is…

10 Fatal Content Strategy Mistakes Most Businesses Make

10 Fatal Content Strategy Mistakes Most Businesses Make

* Everybody seems to agree by now that you need „great content“ to succeed on the Web. Both social media and search engines require quality content as their business model relies on others, us, to produce that content. The problem…

12 Awesome SEO & Internet Marketing Resources from my Blog Readers

SEO 2.0 is for real. I practice what I preach. It’s not just talk to make more people follow me. I really visit every blog or site that my readers and commentators enter in the “website” input when they comment….

SEO Activism: Detox Campaign by Greenpeace

SEO Activism: Detox Campaign by Greenpeace

For years I’ve been a proponent of using SEO for more than just making money. Even on the Web it’s “people before profits”. You can’t just do business as usual when the planet and humanity with it goes down the…

How Does Google+ Add to Your Social Media Strategy?

How Does Google+ Add to Your Social Media Strategy?

* Wow. Awesome! After just a dozen of tries I could sign up for Google+! Sadly it happened on late Friday so that I ended up trying it out on the weekend. You know I hate working on the weekend…

Does Link Building Still Exist as an SEO Practice in 2011?

Does Link Building Still Exist as an SEO Practice in 2011?

* This week I have written a post for the cognitiveSEO blog about the best link building blogs, experts and their most important postings from this year. It sounds funny in a way because I am the guy who has…

Why Click the Google +1 Button on Websites Instead of Liking or Tweeting Them?

Why Click the Google +1 Button on Websites Instead of Liking or Tweeting Them?

Image: This is how logged out Google users see Google +1 votes. They display only on the first result. When Google initially introduced the Google +1 feature for search results many people in the SEO industry and beyond argued that…

How to Fight Big Business in Google and Beyond with Smart Mob SEO

How to Fight Big Business in Google and Beyond with Smart Mob SEO

* Over the years I’ve been outranking big businesses, well known brands and major news media. I’ve been successfully competing with whole SEO teams. I’ve even managed to surpass spammers and black hat SEOs in some cases. Your competition on…

Run DMC and Google Want You to “Keep it Fresh”

Run DMC and Google Want You to “Keep it Fresh”

* Whether you’re spitting rhymes about gold chains and Adidas kicks, or shaping your web strategy, one thing is essential… “Keepin’ it fresh.” Fresh content is unique and engaging, and Google likes that. It seems nowadays, the Google team wants…

Who is Your Competition on the Web?

Who is Your Competition on the Web?

Usually when people refer to their competitors they name a few businesses from the same industry who sell the same products or services as them. This might be true for the offline world but on the Web there are much…

What Are the Core Values of Your Blog? What Do You Stand for?

What Are the Core Values of Your Blog? What Do You Stand for?

* A business blog is not only a blog it’s also obviously a business. A business has to have some core values to be able to succeed in the long term. The market is volatile so that you need some…

Quora vs Yahoo Answers: Which Q&A Site is Better for Your Business?

Quora vs Yahoo Answers: Which Q&A Site is Better for Your Business?

Graph: Yahoo Answers and Quora compared on Google Trends for Websites (plus Twitter and Tumblr for a better perspective) Many people ask questions on the Web, especially on search engines like Google but also on social media. Even in cases…

Are You After Traffic or Visitors?

Are You After Traffic or Visitors?

A while ago I have written a post about how you should treat the people who visit your blog. My point was that treating them like an amorphous mass of “traffic” is wrong and that you have to think about…

How to Build Links Like Jaamit

How to Build Links Like Jaamit

Jaamit Durrani and a cat that looks like Hitler at Think Visibility. This is how funny @jaamit was.* T​hree months ago Jaamit Durrani had asked me whether I’m interested in the “head of SEO” position​ for Germany at his agency​….

The Anatomy of an SEO 2.0 Web Directory of the Highest Quality

The Anatomy of an SEO 2.0 Web Directory of the Highest Quality

* I’m preparing a SEO 2.0 web directory right here on my blog as you might have noticed already. What? A web directory? In SEO 2.0? It sounds like a contradiction indeed. Aren’t directories either dead, spammy or low quality?…

How to Get Links on SEO 2.0 and Other Blogs

How to Get Links on SEO 2.0 and Other Blogs

* As both business blogger and SEO am I aware of both sides of “link building”. Over the years I got lots of spammy comments from low quality “blog commenting services” I often had to delete right away. I rather…