Creative SEO: Fixing Things is Not Enough

Creative SEO: Fixing Things is Not Enough

* When the Web is a series of tubes SEO experts are just the plumbers of it. Just cleaning up and fixing things only gets you so far. What about creative SEO practices everybody can implement beyond just fine tuning?…

SEO 2.0 Tools and Resources from the Ebook – Part 3 of 4

Hooray! Here’s another part of my tools and resources from the ebook series. Again it contains more than 30 high quality links to very useful tools and must read articles. I had to split the resources list into four parts…

Explaining SEO to Mere Mortals with Common Words

Explaining SEO to Mere Mortals with Common Words

* Recently I have published a post on my biggest mistakes of the last decade. One of them was sticking to the cryptic SEO acronym itself. Mere mortals still don’t know what SEO means let alone how it works. Why…

SEO 2.0 Tools and Resources from the Ebook – Part 2 of 4

As mentioned in the first part of my SEO 2.0 tools and resources from the upcoming ebook of the same name I have split the list with way too many links into three four parts. This is part two. Again…

10 Habits of Highly Efficient Social Media Power Users

10 Habits of Highly Efficient Social Media Power Users

* Many people view social media as a waste of time while others expect them to be some kind of promised land for self promotion. Both groups will never use social media to their fullest potential. The truth lies of…

SEO 2.0 Tools and Resources from the Ebook – Part 1 of 4

As you might have already know I have been preparing the SEO 2.0 ebook for more than a year by now. I am aware that it’s a long time to wait and that I also have less time to write…

Your Friend Shared this on Google+

Your Friend Shared this on Google+

Many people still consider social media and search two different things. They will even say things like “SEO is dead and will be replaced by SMO”. In reality by now there is only social search. Most people do not log…

SEO vs SEO 2.0: Top 15 Differences

SEO vs SEO 2.0: Top 15 Differences

* What is SEO 2.0? These are the 15 most important differences between SEO and SEO 2.0 or in other words old school and modern SEO: SEO SEO 2.0 Link building as in manually adding them by submitting static websites…

Step by Step Outreach Plan for Lasting Success

Step by Step Outreach Plan for Lasting Success

* I’m glad to say that in recent years many SEO clients seem to get it. They inquire for very specific services revolving around outreach and content. On the other hand many of them still approach new school SEO with…

How Cool Web Design Leads to Shareability Failure

How Cool Web Design Leads to Shareability Failure

* More than 10 years ago I wanted to become a so called Flash developer. I enrolled at a state funded six month long course to learn use Flash to build websites with animated effects. I failed. During this half…

Optimization is NOT “Just Marketing”

Optimization is NOT “Just Marketing”

* There are a lot of articles recently telling us that SEO is “just marketing” now. SEO is dead, “finished” or only makes sense as part of digital, internet, inbound or content marketing. I’m really tired of reading this cliché….

The Perfect Outreach Message Example

The Perfect Outreach Message Example

* Recently an outreach message that I got has not only worked immediately but it was so good that I decided to show it off and explain why it’s perfect in detail. Of course you know by now that outreach…

The New SEO is About Creativity

The New SEO is About Creativity

* Sometimes you need someone to tell you what you think. I’m writing so much recently and often I’m tempted to write longer articles than necessary because content size seems to be a quality factor recently so that it gets…

The Only 7 WordPress Plugins Business Bloggers Need

The Only 7 WordPress Plugins Business Bloggers Need

* Serious, professional and business bloggers listen up! Forget all those top 100 WordPress plugins lists, those top 10 SEO plugins for WordPress compilations. I blog for several blogs now, at 3 of them I’m am the main or only…

SEO is Alive!

SEO is Alive!

* When I started out this blog over 6 years ago I said what nowadays is almost a running gag: “SEO is dead“. So you could assume I am the most unlikely person to tell you that SEO is alive….

Case Study: The Value of a Blog Post

Case Study: The Value of a Blog Post

m4s0n501 Sometimes when I tell business owners how much I charge for blog posts they tell me that it’s expensive. At the same time they would gladly throw that same amount and much more money at “drive by” traffic from…

Broken Social Media: Anti-Social Sites vs Alternatives

Broken Social Media: Anti-Social Sites vs Alternatives

* Some of the so called social media sites are broken and a waste of time. In fact they are not social at all, they are anti-social. So you not only waste your time using them you also get viciously…

Easy Broken Link Outreach Using the Free SEO Crawler

Easy Broken Link Outreach Using the Free SEO Crawler

* This is a post I have written on behalf of SERPs.com on a third party site that vanished ever since. It’s too valuable to get lost in my opinion. For years I have been looking for a both easy…

Questions to Ask Yourself Before Each Project

Questions to Ask Yourself Before Each Project

* There are a lot of down to earth questions to ask yourself before you launch a website or blog. The big ones like “how will this pay for itself” aka the business model or “who is going to read…

6 Years of SEO 2.0 Anniversary

6 Years of SEO 2.0 Anniversary

Yes, it’s already 6 years ago that I started SEO 2.0, the blog you are reading right now. So this is an anniversary! The blog had a lot of ups and downs ever since and it has slowed down for…