How to Work Remotely Without Going Crazy

How to Work Remotely Without Going Crazy

Many of us regard 9 to 5 office jobs as pure hell and dream of working remotely. It seems like a dream come true but is it really that simple?

Working remotely doesn’t mean you don’t have a boss anymore and there are some challenges you’ll have to face along the way.

Simple Blogging Inspiration Techniques

Simple Blogging Inspiration Techniques

Blogging on a regular basis requires constant research for new topics to cover. In order to search for new material you need to know what to search for in the first place. You need blogging inspiration as a prerequisite for…

Pros & Cons of X/Twitter for Business and Personal Use

Pros & Cons of X/Twitter for Business and Personal Use

* When it comes to X or Twitter people are clearly divided. Some people hate X/Twitter, others love it. Both of them are right for different reasons. Actually there are many pros and cons of X/Twitter. Here you’ll find plenty…

How to Create Evergreen Content: Preventing Decay Right from the Start

How to Create Evergreen Content: Preventing Decay Right from the Start

When I started writing this blog in 2007 I didn’t plan for the long term. All that counted was now. It worked fine for a year or maybe even two. By now it means work though plus a risk of getting caught with spreading nonsense or linking out to corrupted sites.

Review: Unknown Online SEO Tools You Need to Know

Review: Unknown Online SEO Tools You Need to Know

Wow. I started practicing search engine optimization consciously more than a decade years ago. Oh boy! It was pretty hard in the early days. We did not have many tools yet. Despite all the nonsense we have been hearing from…

Improving Productivity While Working Fewer Hours

Improving Productivity While Working Fewer Hours

* You have probably heard the “work smarter not harder” thing a few times haven’t you? Unless of course you have never read about productivity. It’s true. As I got older and the blogging social media search industries more complex…

The Best Free Feed Readers for Windows, Mac and Linux

The Best Free Feed Readers for Windows, Mac and Linux

Do you look for a feed reader? This is a list of those I think are the best ones. These feed readers work on Windows, Mac and Linux. The Web-based feed readers also work on mobile devices without the need…

Why Short Posts Beat Long Form Content

Why Short Posts Beat Long Form Content

* In recent years a new kind of debate has been taking place online. It’s about content length. The longer the better it seems. Why? The main point of the content length debate is that – let me summarize it…

Advanced Social Networking Techniques for Productivity and Popularity

Advanced Social Networking Techniques for Productivity and Popularity

When you work in blogging, social media or search you probably know what I mean: You got to be an Internet addict and to socialize online all the time to become even modestly popular. What about the productivity though? Doesn’t…

Advantages of Google-Free Blogging

Advantages of Google-Free Blogging

* OK, I really got fed up and one day I banned Google on this blog. You will believe what happened next! In sheer numbers I got far less “traffic” of course. Often traffic from Google is not desirable though….

Is Positive SEO Possible? A Google Parkour Case Study

Is Positive SEO Possible? A Google Parkour Case Study

* Negative SEO Nightmare In recent years so called “negative SEO” has been one of the most written about topics in the search marketing industry and beyond. Luckily only a few major publications have covered the topic or even used…

Pinterest or How to Evaluate Social Media Opportunities

Pinterest or How to Evaluate Social Media Opportunities

Every year or so a new social media “next big thing” appears on the Internet. Sometimes it’s a fairly new site gaining traction fast, sometimes it’s a household name that finally arrives in the mainstream. As a business person you…

Starting a New Blog? Read this First!

Starting a New Blog? Read this First!

So you want to start a new blog? Are you starting a new blog already? Have you started a new blog recently? In case you said “yes” at least once this article is for you. You will save lots of…

10 Ways Matomo is Better Than Google Analytics

10 Ways Matomo is Better Than Google Analytics

In recent years more and more people are less and less fond of Google. Not only does Google monopolize many industries it also mostly makes money by tracking people and selling their private data to advertisers. One of the markets…

Quora for Business: Is the Q&A Site Worth the Effort?

Quora for Business: Is the Q&A Site Worth the Effort?

Yahoo Answers dominated the Q&A space around 2010 when the Quora hype started and I originally wrote this article. Quora was barely visible at the start. In 2017 Quora finally overtook Yahoo Answers according to Google Trends: Many people ask…

Content Optimization: Publish Less – Polish More for Google

Content Optimization: Publish Less – Polish More for Google

2022 was the year that content optimization went mainstream finally. Over the prior decade I haven’t published many new posts on this blog here. Nonetheless I have been spending much time working on it: polishing existing content instead of publishing…

The New SEO – Search Engine Organization!

The New SEO – Search Engine Organization!

Mexican Fans by Celso Flores (image added by sombrero expert optimizer Tad of SEO 2.0) “The New SEO – Search Engine Organization!” is a guest post by Albert Gouyet, Vice President of Product Marketing, BrightEdge. With the soccer World Cup…

Hey Freelancer: Are You a Worker or an Entrepreneur?

Hey Freelancer: Are You a Worker or an Entrepreneur?

* After a few years of freelancing it finally dawned on me what the biggest roadblock to my financial success is. I started my freelance career as a worker and I’ve remained one ever since. I sensed it in the…

Are You An Online Zombie? Do Make These Stupid Mistakes?

Are You An Online Zombie? Do Make These Stupid Mistakes?

Does social media make you feel stupid? Do you make stupid mistakes online? Me too! I’ve spent 15+ years on Twitter (Now X), participating almost daily there! While at it I have noticed a gradual change in user behavior. It…

7 Business & Blogging Clues a Puppy Can Teach You

7 Business & Blogging Clues a Puppy Can Teach You

For a year or so I didn’t spend as much time with my business of blogging because I had to take care of a puppy. The funny thing is in German (remember, I live in Germany) you say “small business”…