Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

Why Berlin Tourists Eat Currywurst and the Creation of Generic Brands

* As you might have noticed I live in Berlin, Germany. That’s a hugely popular place among tourists from all over the world. The area I live in is full of hostels, night clubs and places to eat out. There…

The Best Acronyms to Replace SEO

The Best Acronyms to Replace SEO

* You have to admit: it didn’t work out! Your quest to replace the stigma of SEO was futile until now! You wanted to practice internet marketing to no avail, you still just did keyword research, onsite optimization and link…

25 Shocking Remarks about SEO, Social Media, Facebook & Google to Tell Your Family During the Holiday Season

25 Shocking Remarks about SEO, Social Media, Facebook & Google to Tell Your Family During the Holiday Season

* Watch out: this post has been censored on SEOptimise a year ago because it can allegedly hurt religious feelings! Thus I apologize in advance to gay Muslim anarchists and other religious minorities for not getting mentioned!   It’s the…

Unofficial Google Newspeak Glossary: Manual Action in Commercial Relationships

Euphemisms are often made up words that are meant to hide the real (in most cases negative) meaning of existing terms. For example the thing the US government refers to as “targeted killings” is basically an assassination which in turn…

LOL: The New Positive Brand of SEO!

LOL: The New Positive Brand of SEO!

* SEO is ugly. Most people who hear SEO think spam. Inbound marketing is not SEO and can’t replace SEO. Nobody wants to go the easy route and say findability, after all clients would understand what’s going on and thus…

Does Google Index Your robots.txt?

Does Google Index Your robots.txt?

This is a guest post by SEO strategist Moosa Hemani. It has been slightly edited by myself, Tad Chef. robots.txt, a protocol that helps search engines to find out which part of a website should not be included in its…

Where to Buy Links? Turkey!

Where to Buy Links? Turkey!

Link building or attracting links is quite hard these days. Most people are looking for short cuts like paid links in spite of them being outside the Google Webmaster Guidelines. While some big brands may get away with paid links…

SEO 3.0 – Hanging Out With the Hipsters

SEO 3.0 – Hanging Out With the Hipsters

It has been almost 3 years ago when I started the SEO 2.0 blog. SEO 2.0 is stale by now. There is business as usual by now. No innovation. No next big thing. At least when it comes to SEO…

The Dirty Dozen of Funny SEO Techniques for Lazy Bums

The Dirty Dozen of Funny SEO Techniques for Lazy Bums

Most traditional SEO techniques are boring. Even worse: SEO is actual work in most cases. I’m lazy like hell. I wish I had a 4 hour work week or something. Other people automate everything but I suck at programming. Or…

StumbleUpon: 7 Ways to Influence Stumble Traffic

StumbleUpon: 7 Ways to Influence Stumble Traffic

Question mark is a CC image by Marco Belucci With the meteoric rise of Twitter and Facebook the social discovery service StumbleUpon got almost forgotten. Many people still use it for casual browsing though. It’s very difficult to use SU…

10 Reasons to Follow Me/SEO 2.0 on Twitter

10 Reasons to Follow Me/SEO 2.0 on Twitter

One of my favorite architecture blogs published a post called “5 reason to follow ArchDaily on Twitter“. While the post itself seemed clumsy and the reasons were not enticing enough to follow them the sheer idea of the post was…

7 Things You Didn’t Know About Me

7 Things You Didn’t Know About Me

CC: Seo2 [Not affiliated with the SEO 2.0 blog] Good bloggers take part in memes. I try to be a good blogger so I’m glad I’m part of a meme again, last few times I was asked I was too…

Why Image Optimization is Important for Blogs

Today, instead of explaining why image optimization is important for blogs I will simply demonstrate it. These are the top 12 search referers this month on SEO 2.0: Search Term Source (Google) alone image search fake image search fakes image…

Top 10 Most Awesomely Amazing Creative & Funny Reasons Why Blogging for Social Media Sucks

Top 10 Most Awesomely Amazing Creative & Funny Reasons Why Blogging for Social Media Sucks

CC: Eye am feeling silly by Cayusa. OK, I admit it, I’m part of the problem here. It all started with link baiting a few years ago. Then blogging for a social media audience has become so common place that…

10 Christmas No-Nos for SEO Specialists to Avoid at all Costs

10 Christmas No-Nos for SEO Specialists to Avoid at all Costs

CC: Santa chucks the finger by BoSoxBrent. It’s this dreaded season again and all of us in the SEO industry will have to endure humiliations we have to face each year. To lessen the impact of the Christmas SEO woes…

Spiritual Linkbuilding How to by Zen Master Seo-ing Singsun

Tonight I dreamt of Zen Master Seo-ing Singsun again. Last time I had attempted to make an interview but the outcome of my dream was difficult to understand as Zen spirituality is not easy to grasp at all and trapped…

How Can Websites about Boring Topics Succeed on Social Media?

How Can Websites about Boring Topics Succeed on Social Media?

Bored to Death by Niemster. Patricia of sourcesouth.com asked a very important question in the comments which many people ask: How can websites about boring topics succeed on social media? Indeed for many people it’s already an assumption that so…

No-Go Area Digg: Top 10 Digg Criminals, Perverts and Mad Men

No-Go Area Digg: Top 10 Digg Criminals, Perverts and Mad Men

Crime Scene by freefotouk. As a social media fan and Mixx user I’m appalled by the horrendous conditions people over on Digg have to work at: No pay, no regulated work hours and they can be fired any day for…

Digg Traffic Worst Compared to 3 Other Social Sites ;-)

It’s no secret that SEO 2.0 has more traffic from social media than from search, mostly due to it’s popularity on StumbleUpon and Sphinn. Indeed direct traffic equaled search traffic with 15% each during the last 30 days. These days…

Social Media: Is the Glass Half Empty or Half Full? It’s the Full Bottle

Social Media: Is the Glass Half Empty or Half Full? It’s the Full Bottle

Vodka Stolichnaya (from the capital) by Wysz You certainly know the metaphor with the glass and the water. It’s featured in lots of more or less uplifting Hollywood movies (like Groundhog Day e.g.), for those readers who live in India…