How to Build Links Like Jaamit

How to Build Links Like Jaamit

Jaamit Durrani and a cat that looks like Hitler at Think Visibility. This is how funny @jaamit was.* T​hree months ago Jaamit Durrani had asked me whether I’m interested in the “head of SEO” position​ for Germany at his agency​….

L​ead or Follow?

L​ead or Follow?

One of the most important factors of success is not being satisfied with merely following. When you are just following orders following trends following people instead of being yourself and doing what’s best for you you won’t succeed. It’s not…

Non-Profit SEO Resources

Non-profit SEO was on my mind for some time at least as long as I have known the Graphic Alliance, a by now defunct social designers network of companies and individuals dedicated to social campaigns, non-profit advertising and media activism….

How to Get Links on SEO 2.0 and Other Blogs

How to Get Links on SEO 2.0 and Other Blogs

* As both business blogger and SEO am I aware of both sides of “link building”. Over the years I got lots of spammy comments from low quality “blog commenting services”. I often had to delete comments right away. I…

10 Internet Legends Everybody Should Know

10 Internet Legends Everybody Should Know

You certainly know urban legends already. Stories, misconceptions and myths that sound enticing and thus get spread through gossip all over the place. Internet legends mostly proliferate where people use to meet for small talk, thus “urban”. The Internet is…

You Need Better Not More

You Need Better Not More

Traffic Jam in Beijing by poelog. In the recent weeks I haven’t published many new posts on SEO 2.0. Nonetheless I have been spending much time here. I’ve been updating at least a dozen of old postings from years ago….

The New SEO – Search Engine Organization!

The New SEO – Search Engine Organization!

Mexican Fans by Celso Flores (image added by sombrero expert optimizer Tad of SEO 2.0) “The New SEO – Search Engine Organization!” is a guest post by Albert Gouyet, Vice President of Product Marketing, BrightEdge. With the World Cup Finals…

Quick & Dirty SEO or Quality Optimization?

Quick & Dirty SEO or Quality Optimization?

* Last week I went to the barber. Actually she’s a female barber so should I say hairdresser then? I paid 25 Euro for approx. 45 minutes. That’s quite but not very expensive. A haircut for a man costs 8…

Why People Hate Ads and Love SEO

Why People Hate Ads and Love SEO

* I hate ads. I’m not the only one. Most people hate annoying ads. People hate ads on the Web and block them using a plethora of tools. They also hate outdoor ads and TV ads. They hate them for…

Sometimes Success Lies in Moderation

Sometimes Success Lies in Moderation

*   Blogging often vs publishing only the best content For a while already I’ve been quite envious of blogs with a high posting frequency like Search Engine Journal Moz Hubspot They manage to post daily or even more often…

SEO is a Craft not a Science

SEO is a Craft not a Science

* There has been a backlash in the search engine optimization industry against what is deemed to be a non-scientific approach when it comes to SEO testing or collecting statistical data. Some people argue that you have to treat SEO…

Stop Social Media Hopping Now to Save Your Business Later

Stop Social Media Hopping Now to Save Your Business Later

Social Media: Paradise or prison? Are you social media hopping? Have you been on Friendster then on MySpace and finally on Facebook for a year or more just to consider moving to Ello?  I’ve been there, done that. Maybe not…

Great Niche Communities for Bloggers, Business People and Web Entrepreneurs

Great Niche Communities for Bloggers, Business People and Web Entrepreneurs

Niche social news sites are one of the most important pillars of an SEO 2.0 strategy. Only by taking part in niche communities you are able to deeply connect with your peers who then support you elsewhere on the Web….

Twitter Social News Mashup that Kicks Facebook’s Ass

Twitter Social News Mashup that Kicks Facebook’s Ass

Wisdom of crowds has proven very useful in organizing the information overload of the Web. Sadly though the first wave of social news sites like Reddit are broken. Also the ever popular Facebook rather spreads sensational but fake news from…

Hey Freelancer: Are You a Worker or an Entrepreneur?

Hey Freelancer: Are You a Worker or an Entrepreneur?

* After a few years of freelancing it finally dawned on me what the biggest roadblock to my financial success is. I started my freelance career as a worker and I’ve remained one ever since. I sensed it in the…

Are You a Real Time Idiot? A Racing Rat on Steroids? A Twitter Zombie?

Are You a Real Time Idiot? A Racing Rat on Steroids? A Twitter Zombie?

Does social media make you stupid? After spending years on Twitter, participating almost daily there, I have noticed a gradual change in user behavior. It seems that many of us, including me are becoming crazy! We behave like real time…

DIYSEO Interview with Patrick Gavin

DIYSEO Interview with Patrick Gavin

SEO industry veterans Patrick Gavin, most known for launching Text Link Ads a few years ago, and Andy Hagans have launched a major project. It’s called DIYSEO and is a kind of SEO software or actually a web app that…

Image SEO for Photographers and Other Visual Artists

Image SEO for Photographers and Other Visual Artists

Photographers and other visual artists have a magnificent tool to show off their work these days, the Internet. Everybody loves great photos and artworks so they spread basically by themselves. Still there is a big difference between being successful on…

The Best Way to Convert Visitors to Supporters is to Forge a Bond

The Best Way to Convert Visitors to Supporters is to Forge a Bond

In modern SEO we often encounter the term conversion (rate) optimization. It means making visitors of your site your clients or customers in most cases. A conversion can also mean to make someone convert from a casual visitor to a…