10 Usability Sins that Make me Bounce and Never Come Back

10 Usability Sins that Make me Bounce and Never Come Back

Bounce rate means the number or rather percentage of people who leave your site instantly after taking a look for less than a second. Many people bounce due to your own mistakes as a web designer or blogger. I collected…

The 10 Worst Findability Crimes Committed by Web Designers & Developers

The 10 Worst Findability Crimes Committed by Web Designers & Developers

* Web designers & developers often focus on web standards, table-less layouts or CSS effects like styled lists or sidebars e.g. All these things are perfectly OK unless they are executed at the expense of findability. Yes, findability is the…

Top 10 Fatal URL Design Mistakes

Top 10 Fatal URL Design Mistakes

* URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes all over the…

Saturday Night Fever for WordPress Theme Customization: How to Simplify

Saturday Night Fever for WordPress Theme Customization: How to Simplify

Dear reader, I assume that you rarely actually visit my blog. You probably read SEO 2.0 in Google Reader, Netvibes or Bloglines but indeed I look at my blog daily. After almost a year now, yes it’s true SEO 2.0…

10 Coding Guidelines for Perfect Findability and Web Standards

Perfect findability and web standards can be achieved with the same means when it comes to coding. Thus I compiled a very simple list of 10 coding guidelines for perfect findability and web standards everybody can easily memorize and implement:…

Findability, New and Better SEO?

Findability, New and Better SEO?

Findability is a term that has become a buzzword for a while due to a book called Building Findable Websites by Aarron Walter. I’m always on the lookout for new concepts and innovation. Thus I made a little time to…

SEO 2.0 Best Practices: WordPress URL Design

SEO 2.0 Best Practices: WordPress URL Design

WordPress is, you might already suspect it, the most popular blogging platform aka blog CMS out there. Thee are plenty of good reasons to use it although WordPress has also some major drawbacks it’s bloated it’s a frequent target of…

SEO 2.0 Best Practices: Images or Finding Stock Photos

SEO 2.0 Best Practices: Images or Finding Stock Photos

For my SEO 2.0 blog I tended to use images only as a nice to have add on due to the fact that my time for blogging was very limited. One week I added images to all posts, the next…

7 Must Read End of Year Lists for Internet Power Users

While I’m not the typical end of year list type of guy, I feel that 2007 was a year that saw certain developments you shouldn’t miss as an Internet power user, SEO 2.0 being one of them. I won’t provide…

30 Reasons Why Your Company Should Advertise on my Blog

After more than 10 years as a full time SEO consultant and 15+ years in online publishing and also 10 years business blogging I realized that I can really write about just anything to make it popular. It’s the fervor…

5 More Design + Usability + SEO Articles: The Clean Dozen

Some of you might have already noticed: A guest post of mine called 7 Must Read Design + Usability + SEO Articles was published at the Small Business Hub blog. As the target audience over there are not the hard…

New Categories: Blogging, Search and Internet

After blogging for several weeks I noticed that I write rather often about certain topics that were not reflected in my categories. Moreover as time went by I and my blog evolved. For instance when starting SEO 2.0 initially I…

For Design, Usability and SEO Simplicity Is Key

Simplicity is key for design, usability or SEO. Their focus differs substantially yet they have one thing in common. Simplicity and simplifying the user interface aka website improves the overall performance. In SEO 2.0 we do not focus solely on search…

DIY Website Review for Free

Dear Readers and Scanners! I feel kind of dissatisfied. I promised 5 of you to review their websites for free. When I promise something I mean it. It was no “dirty blogging trick” or something as some of you might…

The Best Flash SEO Tutorials

Flash SEO is either a no-no, experts tend to dismiss SEO for Flash altogether in this case, a matter of creating a text version in HTML/CSS or a rather complex endeavor. You have basically 4 options: Not optimizing Flash at…

Some of the Best SEO Company Website Designs

As I mentioned earlier, great CSS design is one of the main pillars of new school SEO or SEO 2.0. Many SEO company sites still look ugly. What sense does it make to be #1 in Google when your visitors…

Flash Rocks!

When 9 months ago I wrote the article “8 Main Reasons for the Demise of Flash” over at Fadtastic my goal was not to get rich and famous but to stir discussion. Still in love with my former darling Flash…

11 Examples of SEO 2.0

11 Examples of SEO 2.0

* Why explain what something is when you can give examples of it? Here is a list of SEO 2.0 examples in no particular order. Link bait done right is very SEO 2.0 Reputation management also is WordPress is as…

Black and White WordPress Theme for Business Blogging

Black and White WordPress Theme for Business Blogging

* When I started this blog in 2007 I had partnered with a designer who created a lovely black and white WordPress theme. Sadly he discontinued the theme support after two years. I switched to another one with a strategic…