Findability, New and Better SEO?

Findability, New and Better SEO?

Findability is a term that has become a buzzword for a while due to a book called Building Findable Websites by Aarron Walter (not to mix up with Aaron Wall, author of SEO Book). Now as a true SEO 2.0…

Semantic SEO: Your Website is a Goldmine with On-Site SEO 2.0

Semantic SEO: Your Website is a Goldmine with On-Site SEO 2.0

* You think on-page SEO is dead? It hasn’t even begun! To be clear, your website is a goldmine and you haven’t even started to dig for the gold. In my SEO 2.0 blog I have covered blogging, social media…

How to Blog: 7 Writing for Blogs Guidelines that Define Blogging

Many people just don’t get the differences between websites and blogs or more specifically between news and blogs. You can have a WordPress based site posting daily the latest news and still won’t be a blog. How to blog then…

10 Commandments of Business Blogging

10 Commandments of Business Blogging

Whatever you do, you need passion, image by fatboyke What exactly is business blogging? To me, at least in this post, it applies to any blogging attempt that is motivated by the advance of any business or marketing endeavour. It…

7 Misguiding Terms You Should Abandon

Nowadays we use terms and expressions daily which not only bury the real meaning of the phenomenon they try to describe, they also misguide yourself and others. Some words simply change your intentions to the negative by adding the wrong…

The Most Important Difference Between Websites and Blogs

The Most Important Difference Between Websites and Blogs

Website vs Blog: What’s the difference? What is the single most important difference between “conventional” or “static” websites and blogs? Many people will probably reply Blogs are dynamic, websites are not Blogs encourage conversation, websites do not Blogs offer RSS,…

Dofollow Blog Commenting Netiquette vs a Barbecue Party

Dofollow Blog Commenting Netiquette vs a Barbecue Party

First off: The introduction of real links in comments via the dofollow plugin has been a huge success, especially as I am ranking high for both “dofollow” and “dofollow plugin” in Google by now because my article about the end…

SEO 2.0 Basics: WordPress URL Design

SEO 2.0 Basics: WordPress URL Design

WordPress is, you might already suspect it, the most popular blogging platform aka blog CMS out there. Thee are plenty of good reasons to use it although WordPress has some major drawbacks (it’s bloated, can be easily hacked, has a…

The ROI of Blogging and Social Media

For years ROI or Return on Investment was a term used by business people in suits and marketers who worked for them. Meanwhile search marketers often obsessed with rankings, traffic and conversions. Recently ROI is going mainstream as not only…

Top 7 Top SEO Myths Lists [Meta-List] ;-)

Confused by the title? Well, I thought I might venture deeper into the SEO myth realm and I uncovered some other SEO myths lists which I mostly liked. What’s most interesting about these is that most of them do not…

Top 10 SEO Myths V2

This is an answer to the article “Top Search Engine Optimization Myths” by United Worx a popular article which just show written a few years ago. It wasn’t valid anymore in some cases and thus I decided to update or…

SEO 2.0 for AJAX the Microsoft Way vs Best Practices

SEO 2.0 for AJAX the Microsoft Way vs Best Practices

SEO 2.0 is not my invention neither did I coin the term. Many used it before and many do without having read this blog. While my SEO 2.0 definition is still a little fuzzy it takes time to grasp the…

3 Approaches to Reputation Management: Which One Do You Need?

Already a while ago I acknowledged that reputation management is part of SEO 2.0. I never mentioned it again though since then. Reputation management is a relatively new term in SEO and it is hot. Really hot. Some social media…

What is SEO 2.0? Add Your Definition Now!

Soon I will truly redefine SEO. Not just upgrade to version 2.0, I will redefine SEO as a whole! Thus I want to know how well my propaganda and brain washing techniques have worked until now. So I want you…

PageRank Superstition: 200+ Signals Are Not One Google Juice

Sorry Andy and the rest of the world: There is no hidden PageRank or Google juice that miraculously determines the ranking in Google’s results. It’s not 1998 anymore. A few months ago Google disclosed to the New York Times that…

Towards a New Defintion of SEO

Towards a New Defintion of SEO

  While I promised you a redefinition of SEO when I started this blog, in fact it’s still my motto in the header, until now I delivered only an upgrade, a new version of SEO. Yes, SEO 2.0 until now…

Enlarge Your PageRank!!!

Enlarge Your PageRank!!!

Click to enlarge! Oh, it doesn’t work? This is not a funny post. Some days ago a client of mine wrote me an angry email threatening to end our cooperation. Not any client, a client who is with me for…

Silly Marketers: SEO is for Kids

Silly Marketers: SEO is for Kids

p5rn7vb Many marketers just don’t get it. Either they are plain ignorant, silly or worse. Usually I’m not bashing anybody but this time a post called “Silly Marketer… Mixx Is For Kids” [sic!] makes me think that we are still…

10 Misconceptions Why SEO is Better than SMO Refuted

Wayne Smallman over at Blah! Blah! Technology has taken great lengths to convince people that conventional SEO (Search Engine Optimization) is better than SMO (Social Media Optimization) for middle sized and small businesses. As I do not advocate a pure…

Why Social Media are Like Slavery and SMO Equals Abolitionism

Most people apparently think social media services based on User Generated Content (UGC) like YouTube, Blogger, Facebook or Pinterest are outright idealistic endeavours built for the benefit of humanity and not Social Media Optimization. Yet they are not. They are…