SEO 2.0 Changes in 2009

Hello dear Readers, I have the pleasure to announce some minor as well as potentially major changes for both the SEO 2.0 blog and SEO 2.0 as a movement as well. Let’s start with the tiny ones: You may have…

6 New SEO 2.0 Definitions: It’s the People’s SEO, about Relevancy & ORM but not…

p5rn7vb SEO 2.0 doesn’t exist and I’m glad it doesn’t! OK, SEO 2.0 doesn’t exist according to Wikipedia. It existed, someone wrote an excellent article about it but the Wikipedia censors deleted it. I’m glad. I prefer to spread the…

Top 7 Ways to Use Twitter for Marketing Purposes Correctly

Last time I wrote about Twitter and marketing it became the most read by subscribers post on SEO 2.0 ever. By now I think more than 1300 regular SEO 2.0 readers have read it. This by far surpasses any other…

Think Relationships not Technology

Think Relationships not Technology

* After Matt Cutts’ disclosure that PageRank sculpting support has been discontinued many SEO practitioners struggle with the issue of links in comments or from User Generated Content (UGC) in general draining their PageRank again. Matt Cutts says that good…

Matt Cutts Acknowledges SEO 2.0 Tactic of Linking Out as Ranking Factor (Nofollow is Dead)

Matt Cutts Acknowledges SEO 2.0 Tactic of Linking Out as Ranking Factor (Nofollow is Dead)

Finally Matt Cutts of Google has acknowledged one of the most used SEO 2.0 tactics, linking out, as an important ranking factor. Matt Cutts of Google is seldom relevant to the practice of SEO 2.0. In contrast SEO 1.0 practitioners…

Where’s the Positivity in the SEO Industry: We’re no Criminals

Where’s the Positivity in the SEO Industry: We’re no Criminals

One of the greatest things about the international blogosphere is its self improvement part. You have lots of outstanding positivity spirituality productivity blogs out there. You don’t have them in German in contrast. I love to read self improvement blogs…

3 Traits of True Social Media Experts

3 Traits of True Social Media Experts

Expert by Pete Prodoehl is a Creative Commons image. In recent years and months the Web has been flooded by social media experts. They’re everywhere you move, you can’t escape them it seems. There is one problem though: Social media…

Bing FAIL

Bing FAIL

Bing FAIL: This will be a short post, like the headline already suggests. You know, after the disastrous performance of Wolfram Alpha which was falsely hailed as Google competition I’m not really in the mood to rant again. I will…

10 Reasons to Follow Me/SEO 2.0 on Twitter

10 Reasons to Follow Me/SEO 2.0 on Twitter

One of my favorite architecture blogs published a post called “5 reason to follow ArchDaily on Twitter“. While the post itself seemed clumsy and the reasons were not enticing enough to follow them the sheer idea of the post was…

User and Search Friendly URL Design for Multi-Language Websites in 4 Easy Steps

User and Search Friendly URL Design for Multi-Language Websites in 4 Easy Steps

What an overwhelming headline! User and search friendly URL design for multi-language websites? What are you talking about? Let me explain. Then I’ll introduce to you the 4 easy steps you need to follow. One of the basic best practices…

Top Social News Mashup Sites

Once, when I got stumbled for real I ended up on top of the Internet section of StumbleUpon. That meant more than 2000 visitors just from SU. Besides, I noticed that some people clicked on the SU link from somewhere…

Search: 8 Reasons Why Wolfram Alpha is a Waste of Time and no Threat to Google

Search: 8 Reasons Why Wolfram Alpha is a Waste of Time and no Threat to Google

Wolfram Alpha is the new overhyped “Google killer” on the block. It’s allegedly a search engine. Do you remember the last few much hyped Google killers in the search arena? Not? Well, I do. Wikia has been discontinued after just…

StumbleUpon Adds SEO Category

StumbleUpon Adds SEO Category

One of the greatest annoyances with StumbleUpon was the utter lack of an SEO category. You know SU is a social discovery service that is based on “channel surfing the Web”. Without a matching channel many SEO postings were posted…

7 Simple Blogging Inspiration Techniques

7 Simple Blogging Inspiration Techniques

Roofs and horizons is a Creative Commons licensed image by maistora. Blogging on a daily basis requires a constant research for new topics to cover. In order to search for new material you need to know what to search for…

The Best SEO Strategy: Don’t Do SEO!

Unless you’re here for the first time you know that I’ve often written about SEO without SEO. What I meant was a new approach to SEO which basically goes beyond it or rather is natural site development that in the…

Hey Marketers on Twitter: It’s not a Link List

Hey Marketers on Twitter: It’s not a Link List

Although I don’t call myself a marketer, I’m an optimizer, most people assume I am one. So all kinds of marketers follow me on Twitter and I follow those marketers too who, in one way or another interact with me….

How to Overcome the Established Blogger’s Apathy

How to Overcome the Established Blogger’s Apathy

CC: Apathy? by Dan is awesome. In recent weeks this blog grew more and more silent for a number of reasons (vacation, rediscovery of a vintage strategy game from the eighties, puppy) that are not related to the blog itself….

Web Trends 2009

Web Trends 2009

You know by now that I’m a big fan of the Web Trend Map by iA. I featured the 2007 and the 2008 web trend map version. They mapped the web trends of 2009 again but this time they used…

5 Keys to Twitter Headlines

5 Keys to Twitter Headlines

* Twitter headlines are about short striking descriptive tidbits that get retweeted frequently. Last year we had social media this year we have Twitter. No joke. You don’t do social media optimization anymore. You have to optimize for Twitter. Getting…

7 Effective Moving Content to a New Domain Manuals

7 Effective Moving Content to a New Domain Manuals

CC: Your Move by Durotriges. A buddy of mine, styletime, Twitter power user and one of the brightest new bloggers asked what else he should you look after when moving content to a new domain or blog beyond using an…