All I really need to know about SEO 2.0, I learned in kindergarten

All I really need to know about SEO 2.0, I learned in kindergarten

A Guide for Online Leadership Photo Credit: Carf  These are the things I learned: Share everything Play fair Don’t hit people Put things back where you found them Clean up your own mess Don’t take things that aren’t yours Say…

Bonsai Blogging: How to Fail with Social Media

Bonsai Blogging: How to Fail with Social Media

You might not be interested in succeeding with social media. Boosting traffic, being bookmarked, getting new visitors, increasing your number of subscribers and AdSense revenues might all conflict with your blog’s growth plan. If you prefer to stay away from this…

I live in the Blogosphere

I live in the Blogosphere

I don’t live in a house, town, province, or country anymore. I live in the blogosphere. I don’t belong to an ethnic group, profession, religion, orientation, political affiliation, interest group, or educational background.  I’m a citizen of the blogosphere. I…

Blogging for World Domination

Blogging for World Domination

Do you remember the early James Bond movies? There was always a bad guy mastermind in them. The one with the white cat? Blofeld was his name. Blofeld always aimed for global hegemony. Do you want to become a popular…

Daily Routine Schedule for Productivity and Happiness

Daily Routine Schedule for Productivity and Happiness

How to manage your daily routine? You need a schedule that improves productivity. Ideally it also makes you as happy as possible. How to accomplish that? Establish both physically and mentally healthy routines you follow every day. Healthy daily routines…

Quality Traffic? Treat Your Readers Like Human Beings

Quality Traffic? Treat Your Readers Like Human Beings

Orwellian Newspeak is everywhere nowadays. We speak about “collateral damage” “ethnic cleansing” “human resources” In search marketing we have also terms like these. You probably use them all the time! Are You Low or High Quality? Quality traffic is an…

How to Double Your Subscribers While Blogging Half as Often

How to Double Your Subscribers While Blogging Half as Often

Dear Readers! Are you still with me? Then say “Yeah!”. I can’t hear ya! Say “Yeaaah!!!”. All the ladies say “Heeeey!”. All the gents say “Ho, ho!” Why? I’m sick and tired! Not of blogging particularly. Or rather I’m sick…

15 Ways of Disagreeing with Style

15 Ways of Disagreeing with Style

“I defeat my enemies when I make them my friends” – Dalai Lama. Quite often I am subject to or part of heated debates online. Why? My social SEO ideas are often perceived as radical in business circles. On the…

10 Misconceptions Why SEO is Better than SMO Refuted

Some bloggers argue that conventional SEO (Search Engine Optimization) is better than SMO (Social Media Optimization) for average small businesses.   What’s the difference between search engine and social media optimization? As I do not advocate a pure either or…

Why Social Media are Like Slavery and SMO Equals Abolitionism

Most people apparently think social media services based on User Generated Content (UGC) like YouTube Facebook Instagram are outright idealistic endeavors built for the benefit of humanity. Yet they are not. They are about business and making money. The question…

After Blogging Success: New Frontiers

After Blogging Success: New Frontiers

Success as most people define it (popularity) has one disadvantage: once it’s there, you take it for granted and get bored! With search, social media and blogging success becomes routine Then you start to look for a new frontier. Especially…

Interview With Myself

Hello world! My name is Tad Chef of the world famous SEO 2.0 blog. Now I present to you my first audio post*. I call it an „interview with myself“. Interviews are a vital way to make people disclose information…

Steampunk vs Modern SEO – Competition vs Cooperation

Steampunk vs Modern SEO – Competition vs Cooperation

Steampunk is a popular trend among what we call retro future, or future of the past. It’s very popular among the DIY crowd. Steampunk makes modern appliances look like they have been built in the 19. century or the Victorian…

With Blogging, Size Matters – If You Want Traffic

If your blog isn’t getting as many visitors as you’d like, you need a quick lesson in how people read on the Web – they don’t, they scan. With millions of posts to choose from, people are looking for the…

101 Blog Posting Ideas

101 Blog Posting Ideas

This is my post #101 on SEO 2.0. When I started this blog, I had almost no clue what to write about, just some vague ideas. In fact I thought that SEO is such a boring topic and this niche…

Do Not Read This Reverse Psychology Primer for Bloggers!

Do Not Read This Reverse Psychology Primer for Bloggers!

What the heck is reverse psychology? It’s getting someone to do what you want by asking for the opposite! It can be a neat trick, if done well. You’re reading, right? So how can bloggers employ reverse psychology? Examples of…

Popular Niche Social Media Communities

There are plenty of specialized social media communities by now. Sadly most of them poorly customized applications with no users. Yet some of them really rock and provide great niche news with a real user community behind them. So here…

The Day Google PageRank Died and Why

The Day Google PageRank Died and Why

Do you remember Google’s PageRank named after founder Larry Page? Maybe you have seen the little green bar in the Google toolbar that represented it on a scale from 1 to 10? October 24th, 2007 marked the day when PageRank…

10 SEO Client Archetypes to Beware of

In case you offer SEO for clients like I do, after some years you see several kinds of patterns. My nerves get sometimes a little strained with some and I guess I am not the only one. Other than that…

How I Increased my Traffic by 11259.7% in 3 Months in 10 Easy Steps

How I Increased my Traffic by 11259.7% in 3 Months in 10 Easy Steps

I was just playing around with Web analytics tools and happened to click on my Compete.com stats. There I realized that my traffic increased by 11259.7% (no mistake here) compared to a year earlier. In fact I did not believe…